Amazon Is Bringing Back ‘Digital Day’

by MR Magazine Staff

Amazon is bringing back its post-holiday “digital day” sale — an online event offering as much as 80% off of digital apps, games, movies, e-books and other items, according to the company’s website. The company said there will be 40% more deals than last year (the first year of the event) starting as early as Dec. 26, although the biggest savings will culminate on Dec. 29. The move is a play for the e-commerce giant to rake in last-minute December sales, notably from those that were given gift cards or unwanted presents during the holidays. Read more at Retail Dive.