AMAZON SAYS 2016 HOLIDAY SEASON WAS ‘BEST-EVER’
This 2016 holiday was the best-ever season for Amazon with devices including Echo Dot, Fire TV Stick, Fire tablet and Amazon Echo topping the best-sellers list. Customers purchased and gifted a record-setting number of devices from the Amazon Echo family with sales up over 9x compared to last year’s holiday season and millions of Alexa devices sold worldwide this year.
The e-commerce giant also reports that it has shipped more than one billion items worldwide this holiday season with more people around the world using Amazon Prime services than any previous year. The company also says that December 23, 2016 was the biggest day ever for Prime Now deliveries worldwide with members ordering 3x more items compared to last year with one and two hour delivery worldwide.
Mobile sales have also seen an increase for Amazon with more than 72 percent of Amazon customers worldwide shopped using a mobile device this holiday. Shopping on the Amazon mobile app grew by 56 percent this holiday, worldwide.
Top sellers for Amazon Fashion included Levi’s Men’s 501 original fit jean, Fossil Emma large zip RFID wallet, and the Kate Spade New York Cedar Street cami convertible cross-body bag
“We couldn’t have made this holiday season possible for customers without the dedication and hard work of our customer service, transportation, and fulfillment associates along with our carrier partners – it’s amazing to see the teams come together to serve customers during the holidays,” said Jeff Wilke, CEO Worldwide Consumer at Amazon. “On behalf of Amazonians all around the world, we wish everyone happy holidays and the very best for the coming year.”
