A Look At The Tech Merchants Hope Will Keep Them Relevant

by MR Magazine Staff

The NRF’s expo and convention, which has drawn thousands of retail industry professionals to New York this week, has been heavy on demonstrations and discussions of similarly-minded attempts to drum up bigger sales by catering to newly-emerging shopping preferences or with new technologies. Snacking giant Hershey, for example, said Sunday that it has tested an in-store display that incorporates facial emotion recognition technology. When shoppers smile, they’re dispensed a free piece of chocolate. (And sorry, chocolate lovers, the technology is able to recognize when you try to come back for seconds.) Read more at The Washington Post.