Bae Is Back! Michael B. Jordan Stars In His First-Ever Men’s Campaign For Coach

As we broke the news last year regarding Jordan’s exclusive partnership with Coach, his slated appearances in the brand’s global advertising campaigns have finally launched, just in time for the Spring 2019 fashion season. Jordan surprised fans via his Instagram account stating that he, “had the honor to work with the best team,” and that there’s, “more amazing things to come in 2019,” giving us a first-look at the imagery. Read more at Essense.