Balenciaga’s First Couture Show In Over 50 Years Will Include Menswear

The Balenciaga of 2020 may be best known for its graphic hoodies and technical footwear, but the heritage brand is returning to its couture roots––and inviting men to that rarefied world for the first time. Demna Gvasalia, Balenciaga’s creative director since 2015, first announced his intention to relaunch official haute couture in January. The proclamation caused a stir; the French luxury house hasn’t produced that variety of exalted clothing since the Spanish founder, Cristóbal Balenciaga, shuttered his design studio in 1968. However, the industry’s interest in the endeavor was peaked even further when Gvasalia said in an exclusive interview on Monday that the couture collection will include menswear. Read more at Robb Report.