Belk in Jacksonville Florida
by Brian Lipton
Belk in Jacksonville, Florida

Charlotte, North Carolina-based retailer Belk has announced details for its fifth annual Southern Designer Showcase. The store is seeking Southern designers of women’s apparel, men’s apparel, kid’s apparel, shoes and women’s accessories to add to its existing collection of brands.

Applicants can visit to submit their applications starting today through April 30, 2017. Designers must be 18 or older and currently live in the South or have a strong connection to the region. A panel of Belk executives will select a group of finalists by May 15, 2017, and invite them to present their designs at Belk headquarters in Charlotte, North Carolina, on June 29, 2017.

Winners will be announced immediately following the finalist’s presentations on June 29. Along with a cash prize, they will have their collections sold in select Belk stores and on in spring 2018

“We are looking for designers who truly understand Modern. Southern. Style. and can make it come to life in their designs,” said Cynthia Washburn-Nester, Belk’s vice president of trend merchandising and fashion direction. “We are proud that every year our Southern Designer Showcase gives a new group of emerging fashion designers the opportunity to design collections that our Belk customers can embrace.”