BLOOMINGDALE’S TO OPEN HONOLULU STORE ON NOVEMBER 12

by Brian Lipton

Bloomingdale’s will open its Ala Moana store in Honolulu, Hawaii on Thursday, November 12. This new location will serve as the centerpiece of a major retail expansion and common area renovation at Ala Moana Center, the world’s largest open-air shopping mall.

The three-level, 165,000 square-foot store will follow an updated store model of smaller proportions with full-line offerings and an extensive roster of brands, several of which are exclusive to Bloomingdale’s Ala Moana. In addition, New York City-based artist Matt Schwartz, has curated a selection of retro-inspired images that represent island life to be featured in the new store. The store’s Visitors Center will also offer the chain’s first-ever limited-access VIP lounge, offering light food and beverage, Bluetooth printer and iPads, a charging station, a private restroom, and more.

The men’s department, to be located on the third floor, will showcase such top menswear and accessories brands such APC, Billy Reid, Public School, Etro, Neil Barrett, rag & bone/JEAN, Parke & Ronen, Trunks, Taylor Vintage, Orlebar Brown, Coach, Marni, Rhone and Smythson. The men’s shoe department will feature such high-end brands as Paul Smith, MCM, Salvatore Ferragamo, Vince, Y-3 and more.

“Entering the Hawaiian market in the newly-expanded Ala Moana Center is truly a special milestone for Bloomingdale’s. We are thrilled to have the opportunity to offer local and visiting customers a tailored assortment of contemporary and luxury merchandise along with a shopping experience like no other,” said Tony Spring, chairman and chief executive officer of Bloomingdale’s.

Beginning with the Ala Moana opening, Bloomingdale’s will also be rolling out an International Loyalty Club catering to international tourists. Enrolled customers can earn points on their purchases to be redeemed for perks such as gift cards, in-store services including hotel delivery and car service, and special local-experiences such as surfing lessons.

Moreover, in conjunction with the opening, Bloomingdale’s will be making a donation to each of the following 10 local charities: Bernice Pauahi Bishop Museum, Boys & Girls Club of Hawaii, Friends of Iolani Palace, Honolulu Museum of Art, Honolulu Theatre for Youth, Joyful Heart Foundation, Kapi’olani Health Foundation, Kōkua Hawai’i Foundation, Nā Kama Kai and the Outrigger Duke Kahanamoku Foundation.