Burberry Is Suing Target For Knocking Off Its Iconic Plaid Pattern

by MR Magazine Staff

In the latest round of copycat fashion, Burberry is suing Target for ripping off its iconic check pattern. In a suit filed last week in New York’s Southern District Court, the British heritage fashion brand accuses Target of “repeated, willful, and egregious misappropriation of Burberry’s famous and iconic luxury check trademarks.” Back in 2017, Burberry discovered Target was selling products like luggage, water bottles, and eyeglasses with its famous plaid pattern and sent Target a cease-and-desist letter. But once it found Target was also selling scarves with Burberry’s pattern at a fraction of the price, the English fashion brand finally decided to take the chain to court. Read more at Racked.