Canadian Retailers Consider Overhauling Employee Commissions After Growth Of Online Sales

by MR Magazine Staff

Rising online sales are prompting some Canadian retailers to consider overhauling the commission structures that motivate their store employees to deliver strong customer service. Clothing retailer Le Chateau said it’s reviewing its options due to the growth of showrooming — a practice where shoppers browse in-store but then order online — because it deprives employees of commissions. “All of the retailers are trying to find out how to recalibrate,” said Franco Rocchi, Le Chateau’s senior vice-president of sales and operations. One option under consideration is allocating commissions from online sales to stores near the shopper’s home. Read more at Financial Post.