C&M MEDIA AND KP MCGREGOR CONSULTING FORM STRATEGIC PARTNERSHIP
C&M Media, the New York-based communications and marketing firm founded by Angela Mariani, has formed a strategic partnership with Patrick McGregor’s KP McGregor Consulting. McGregor will work closely with Mariani and her team on deepening and augmenting the service offering to current C&M clients as well as on the development of growth strategies for the firm, including but not limited to expanding social media services offering as well as synergies between brands and the philanthropic and art world.
Launched in 2014, McGregor positioned his consultancy as an alternative to traditional larger agency formats, with the mission of conceiving and implementing brand building communications strategies for his clients. Current clients include Flagpole Swim, The Eighth, Karma, OuiHours, special projects for The Woolmark Company and fine artists Mark Fox and Ryan Humphrey.
Mariani founded Crespi & Mariani with Pilar Crespi in 1995. In 2001, the company became C&M Media and Mariani took on sole ownership. C&M has been instrumental in the launch and growth of many significant brands. Current C&M clients include Moncler, Missoni, Mikimoto, Hanley, Ellery, Ermano Scervino, Massimo Piombo and Via Spiga.
“I’m always going to be hands-on and don’t want to spend more time running a business than working with clients and media,” said Mariani. “For us, growth is more about going deeper with the services we offer our clients rather than wider with a global expansion model. Patrick’s hands-on consultancy model, and his approach to doing business is totally in line with my own. We both consider the trust our clients put in us as sacred and we’re fearless in upholding that through the work we do for them.”
McGregor added, “I have admired Angela from afar for many years. She’s a true maverick. We both share a similar work ethic and absolute loyalty to our clients. I look forward to working with her and her team.”
