DAVID BECKHAM AND BIOTHERM HOMME RELEASE NEW CAMPAIGN
by Brian Lipton Aug 29, 2016
French skincare company Biotherm Homme and its spokesperson, soccer superstar David Beckham, have announced their latest advertising collaboration. The new video, Force Supreme: The Story of My Life, is shot by acclaimed director Johan Renck and celebrates the legendary sportsman’s life story as told through his extraordinary body of ink on his body.
The campaign focuses on the company’s Force Supreme range which is used for cleansing, hydrating, and targeting the eye zone.
“I use Biotherm Homme Force Supreme serum to improve my skin,” says Beckham. “I also recently discovered the new Force Supreme Life Essence which is really a booster in the morning.”