For the Dior summer 2022 men’s collection, artistic director Kim Jones is teaming up with American rapper Travis Scott. This is the first full Dior collection ever created with a musician for the brand.
A Grammy-nominated artist, songwriter, producer, business mogul, and designer, Travis Scott is recognized as one of his generation’s most influential hip-hop artists – his last album “AstroWorld” went multi-platinum. He is also the CEO of the creative collective, Cactus Jack, which has partnered with some of the biggest companies in the world, and in 2020 founded The Cactus Jack Foundation to empower and enrich the lives of young people by providing access to education and creative resources to ensure long-term success. The Foundation has since partnered with Parsons School of Design to establish a fashion program, also launching its own HBCU scholarship program.
The Dior summer 2022 men’s collection by Kim Jones and Travis Scott will be unveiled in Paris on Friday, June 25th and on dior.com. Watch the livestream below.