Drake’s clothing line October’s Very Own (OVO) will open a new pop-up boutique at Wynn Plaza in Las Vegas ahead of the rapper’s upcoming performance at the property’s XS Nightclub.
In celebration of Drake’s exclusive partnership with Wynn Las Vegas, the 700-square-foot pop-up will run from September 14 through mid-January 2020.
OVO at Wynn Plaza will feature weekly drops debuting every Friday, including an exclusive OVO Wynn shop tee, OVO collaboration items, the staple OVO essentials collection, and new in-line pieces from OVO fall/holiday 2019.
Wynn Las Vegas engaged in a comprehensive partnership with Drake earlier this year. In addition, Wynn Nightlife has been working to bring new and diverse formats into its roster of artists, and the opening of the OVO boutique is reflective of the property’s commitment to Drake.