On Monday, February 10th, Evian celebrated the launch of its second collaboration with Virgil Abloh with a film screening and panel discussion during New York Fashion Week at Milk Studios.
Guests enjoyed the debut of a short film featuring Abloh and his creative studio, Alaska Alaska, as well as a lively panel discussion on sustainable design and industry featuring Leandra Medine of Man Repeller, Plastic Free CEO Lauren Singer, and Tawanda Chiweshe of Alaska Alaska, with moderator Marjon Carlos.
The night’s attendees included Maria Sharapova, Luka Sabbat, Parker Kit Hill, Ruby Redstone, Matthew Mazur, Ian Bradley, and more.
The evening also kicked off the “Activate Movement Program”, offering 18 to 35-year-old applicants the opportunity to win a €50,000 grant for sustainability-focused design and innovation projects. Entries are open from February 10th through March 31st, 2020.
Photos by Benny Lozovsky / BFA