Five Months In, Walmart+ Shows Signs Of A Promising Start, Study Finds

Five months after Walmart introduced Walmart+, the brick-and-mortar retail giant’s Amazon Prime-like membership program looks to make some headway, according to a study. Walmart+ has attracted 7.4 million to 8.2 million members, or 13% to 14% of Walmart.com shoppers, as of the end of January, according to Consumer Intelligence Research Partners in a study released Wednesday. Read more at Forbes.