Former Brookstone CEO Will Coach Retailers On Online Strategies

by MR Magazine Staff

Retail software upstart Teikametrics is tapping the former chief executive of Brookstone Holdings Corp. to help retailers avoid fatal mistakes as they try to reach consumers online. Jim Speltz joined the Boston-based retail consultancy and software provider as chief operating officer, the company said Wednesday, and will help coach small- and medium-size retailers on how to sell on Inc. without getting swallowed up the way Brookstone and other brick-and-mortar retailers have in recent years. Read more at The Wall Street Journal.