Frank & oak and naked & famous launch denim capsule collection

by Stephen Garner

Lifestyle men’s brand Frank & Oak has partnered with Naked & Famous Denim on a premium raw Japanese selvedge denim capsule collection available at select Frank & Oak stores across Canada and online at frankandoak.com. The two Canada-based companies have joined forces to develop this 13-piece collection consisting of knit tops, woven shirts, denim jackets and jeans.

The Frank & Oak x Naked & Famous Denim collection features rare premium fabrics imported from Japan. With exclusive items such as the long selvedge bomber jacket and joggers in power-stretch with matte hardware detailing – a first for the Naked & Famous brand, the collection highlights denim in multiple ways.

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“We’re inspired by Naked & Famous Denim’s steadfast commitment to producing only the best denim in the world,” said Ethan Song, CEO and co-founder of Frank & Oak. “This directly coincides with our continuing drive to bring useful, attractive and thoughtfully conceived innovative products and services to market for today’s generation.”

“This capsule collection combines our love and passion for denim, together with the reach, keen eye and unbeatable customer experience of Frank & Oak”, said Brandon Svarc, president of Naked & Famous Denim. Both our brands exist on a mutually aligned concept of luxury basics for men, and we’re excited to teach more guys around the globe about proper denim and convert some new denimheads in the process!”