G-III ADDS TOMMY HILFIGER WOMENSWEAR TO LICENSES

by Brian Lipton
Tommy Hilfiger
Tommy Hilfiger F/W 15 Ad Campaign

Tommy Hilfiger Licensing LLC, a wholly owned subsidiary of PVH, and G-III have entered into a multi-year license agreement for the design, production and distribution of Tommy Hilfiger womenswear collections in the United States and Canada, which includes sportswear, suit separates, performance and denim. These categories are in addition to dresses, men’s and women’s outerwear and luggage, which are already licensed to G-III by Tommy Hilfiger.

The first offerings of the added categories under the new license are expected to be launched for the 2016 holiday season. The license agreement has an initial term of five years and a renewal term of four years. Macy’s will continue to be the principal retailer of Tommy Hilfiger in the U.S. and men’s and women’s sportswear will continue to be a Macy’s exclusive offering.

“We have already developed a strong working relationship with Tommy Hilfiger and our strategic partnership with PVH is even more powerful with the addition of this new business,” said Emanuel Chirico, chairman and CEO PVH Corp. “We look forward to the opportunity to build a substantial profitable business for Tommy Hilfiger womenswear in the U.S. and Canada.”