Gender-Neutral Clothing Strides Into Retail Prominence

by MR Magazine Staff

Although gender-free clothing has appeared on runways and in fashion magazines for years, building a retail space around the concept was until recently seen as financially risky. Now, some companies are out to prove that the cultural fulcrum has shifted enough to give it a try. According to Pew research, 35% of Generation Z knows someone who identifies as non-binary and prefers gender-neutral pronouns — and millennials and even Generation Xers aren’t far behind. Retailers, and in particular clothes sellers, have taken notice. “I do believe gender-neutral fashion is the future,” Fashion Institute of Technology professor Dawnn-Karen said. “I feel like we’re moving toward that.” Read more at Los Angeles Times.