Gucci Calls For End To Separation Of The Sexes On The Runway
The move toward mixed gender fashion shows is getting a big-name boost — from Gucci. On Tuesday at The New York Times International Luxury conference in Versailles, France, Marco Bizzarri, chief executive of the brand, called for an end to separation of the sexes, or at least to their collections. From 2017, he said, the anchor brand of the Kering group will no longer hold different shows for men’s and women’s wear, but will rather combine the two into a single show, to be held each season.
“Moving to one show each season will significantly help to simplify many aspects of our business,” Mr. Bizzarri said. “Maintaining two separate, disconnected calendars has been a result of tradition rather than practicality.” Men’s wear shows and sales to wholesalers are now held in January and July, and the women’s in September/October and February/March. Read more at The New York Times.
