Happy Socks has opened its fourth store in New York City.
Located at 2 Herald Square (950 Sixth Avenue), the store is opposite Macy’s iconic flagship store and next door to the world’s largest Victoria’s Secret.
The 630 square foot store is created in the brand’s signature playful image and is filled with all Happy Socks categories, including the new fall/winter ‘19 collections, seasonal wool socks, the brand’s latest collaborations, and localized New York-edition socks.
This latest announcement furthers the brand’s U.S. expansion plan, coming on the heels of two store openings earlier this year – one in Los Angeles and the opening of the brand’s first-ever creative hub in Silverlake. The brand will also be celebrating the launch of its fifth NYC store later this year.