How Technology Is Transforming The Retail Sales Associate Role

Retailers have begun to arm sales associates with a variety of technologies to serve and support today’s demanding customers, including everything from handheld devices, inventory management technology, in-store operational analytics, clienteling functionality and mobile POS tools. Brands such as Apple and Nordstrom are often hailed as forward-thinking leaders in this space, with associates toting mobile POS devices that allow customers to conveniently check out anywhere in the store, not just at the register. Read more at CIO.

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