HUDSON JEANS ANNOUNCES COLLABORATION WITH BRITISH STYLIST ZOE COSTELLO ON WOMEN’S AND MEN’S FALL 2022 CAPSULE COLLECTIONS

by John Russel Jones

Hudson Jeans, a leading premium denim lifestyle brand, announces its collaboration with London-born, Los Angeles-based stylist and Flaunt Magazine contributing editor, Zoe Costello.

Costello is an exciting partner for Hudson Jeans with an impressive client roster
including Migos, Tyga, Jazmine Sullivan, Fivio Foreign, Paloma Mami and has worked with a wide range of talent including Jessica Chastain, Jacob Elordi, Mark Tuan, Bia, Lil Durk, Gunna, Halsey, Grimes, Vic Mensa and many more. Costello, known for her eclectic taste, unique personal style and international fanbase has been featured in international publications which include Wonderland, Numero, L’Officiel, Hypebeast, Rolling Stone, and Billboard as well as being a contributing fashion editor at Flaunt Magazine.

“Zoe is an influential stylist to some of the most visible music talent in the industry. She has been a long-time supporter of Hudson Jeans, placing the product on her clients, and has built an authentic relationship with the brand. With her editorial eye and background at Flaunt Magazine, she has offered an innovative approach to her capsule collection; offering new silhouettes that are ahead of the trends for both the men’s and women’s markets,” said Suzy Biszantz, Centric Brands Group President, Men’s & Women’s.

“Zoe has been a dear friend of mine and someone I have worked with for a long time,” said Hudson’s Creative Director, Ben Taverniti. “This collaboration is completely organic given our history and it was the perfect opportunity to layer her in with Hudson in a meaningful and impactful way. I am excited to partner with one of the best stylists in the world to continue to build the brand and our consumer fan base.”

“As a stylist, I am presented with opportunities to help my clients truly express themselves through fashion. I have always wanted to express my own vision through a brand collaboration and Hudson Jeans has been an incredible partner,” said Costello. “I am confident that consumers will really identify with the styles we have designed and that they will be able to wear them for seasons to come.”

Costello’s collaboration will combine the edginess she is known for and the brand’s effortless LA attitude. Featuring premium fabrics and signature craftsmanship from Los Angeles, the denim-centric collection offers something for everyone. For the men’s portion of the collection, Costello designed a work pant and a cargo kick flare, both offered in three washes. In addition, a camouflage utility denim trucker jacket and denim work jumpsuit round out the men’s collection, which retails from $275 to $695.

The capsule collection will be available at leading national retailers including revolve.com, saksfifthavenue.com and Neiman Marcus as well as at Hudsonjeans.com.

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