by Stephen Garner

Hugo Boss has announced that two-time PGA Tour winner and a top-10 player in the world Patrick Cantlay as its latest sports ambassador. The former #1 ranked amateur will officially debut at the RBC Championship in mid-June with the support of the global fashion brand for the first time.

Cantlay is currently ranked seventh in the official world golf rankings and is considered to be ‘the one to watch’ as he continues his consistent rise as one of the top professionals in the sport. In 2019 he also played on his first national team, representing the winning US Presidents Cup team and broke into the world top-10 for the first time.

He won his first PGA Tour event at the 2018 Shriners Hospitals for Children Open and continued success into the 2019 season with his win at the Memorial Tournament presented by Nationwide. Cantlay turned professional in 2012 after holding the record of 54 consecutive weeks at number one in the amateur rankings and representing the United States at the 2011 Walker Cup.

“I couldn’t be more excited to partner with Hugo Boss, as the brand has been a staple in men’s fashion for decades,” said Cantlay. “It is an honor to represent them on and off the golf course and I’m looking forward to being a part of Hugo Boss’ legacy for many years to come.”

“It has been thrilling watching Patrick’s drive and determination over the past few years,” added Lüder Fromm, director global marketing and brand communications at Hugo Boss. “He has risen through the ranks thanks to his combination of passion and performance, making him an ideal ambassador for our company. We are so excited to welcome him as a Hugo Boss golf ambassador and to support his future success.”

The German menswear brand has a long history of involvement with sports and has supported golfers since 1985. The company works with top players like Henrik Stenson, Byeong An, Matthias Schwab, and Martin Kaymer, along with further upcoming stars in the sport. Besides player sponsorships, the company has extended its relationship with The Open, golf’s original championship, as a patron partner until 2026. With the commitment to golf, Hugo Boss supports its growing Boss Athleisure business and continues to produce a unique Boss x The Open capsule collection.