Ike Behar Licenses S. Cohen for Tailored Clothing
S. Cohen has been licensed to manufacture and sell tailored clothing under the Ike Behar brand. The deal covers Ike Behar, the brand’s main collection, and Ike by Ike Behar, a collection aimed at department stores. The first collections will debut for spring 2016.
“As we grow Ike Behar and continue to evolve into a lifestyle brand, we are very pleased to partner with S. Cohen for tailored clothing,” said Ike Behar president Alan Behar in a statement. “Their reputation for fine quality, made in North America, with a strong specialty and department store customer base fits very well with our family’s company and its DNA. Plus, we look forward to developing an offering for custom clothing with S. Cohen to further enhance our own heritage custom-made dress shirt business in both our own stores and in the fine stores we service throughout North America.”
“Our product is tailored at a state of the art factory in Montreal, Canada,” added S. Cohen owner Benjamin Cohen. “We appreciate the Behar values of craftsmanship, quality, elegance and style. With over half a century of history, and still being guided by the Behar family, we knew that Ike Behar and S. Cohen would be a perfect fit. The growth we envision for S. Cohen is in the same fine stores that Ike Behar services so well. We look forward to an exciting and productive collaboration.”
Ike Behar suits will retail in the $795 to $995 range and sport coast from $450 to $595.
“It’s just the right time” said S. Cohen’s U.S. president Patrick Chan. “Our industry has been starved for a moderately priced collection utilizing the finest fabrics available. Our collaboration will offer a tremendous value balancing a high taste level with contemporary modeling.”
S. Cohen, a fourth-generation business, has been making tailored clothing in Montreal for more than 92 years.
Miami-based Ike Behar was founded in the 1950s when brand’s Cuban-born namesake bought a small New York City tailor shop he’d been working at. Ike’s three sons, Steven, Alan and Lawrence, now run the company.
