In-Store Retail Tech Is Hot As Investors Shift Away From E-Commerce

If you follow the money trail, it looks like retail tech investors are betting on physical stores. CB Insights, a market intelligence platform that analyzes tech funding deals, found investment in 2019 began to shift away from e-commerce and direct-to-consumer companies, and toward tech that makes physical stores smarter, such as cashier-less checkout, robots that roam the stores looking for empty shelves, and electronic price tags that can offer targeted discounts. Its State of Retail Tech report found that funding of in-store technology rose by nearly 60%, while funding for e-commerce companies declined by 8%. Read more at Forbes.