When Anthony Connelly posted in a Facebook group for independent Amazon Sellers about his new, but wildly successful reverse supply chain business, he was overwhelmed by the response. Several hundred sellers responded, either eager to learn more about how the business model works, or chiming in with their own experiences flipping used, returned or refurbished items on Amazon. For sellers like Connelly, reselling products can be a lucrative business. For the manufacturers, these often-anonymous sellers can create issues with brand perception. Read more at Forbes.