It’s Demna at Gucci! Fashion’s master maverick will helm Italy’s largest luxury house

Fashion’s biggest question has, at last, found its answer: Gucci’s new artistic director is Demna.

Balenciaga’s creative director since 2015, Demna was today announced as the new creative lead at Gucci in a statement from Kering Group, parent to both houses. “His creative power is exactly what Gucci needs,” said Kering’s chairman and CEO François-Henri Pinault. Read more at Vogue Business.