by Stephen Garner
JH Mobile Studio
J.Hilburn Mobile Studio

Menswear brand J.Hilburn will launch the #JHFitTour at NYFW: Men’s this week in partnership with logistics company UPS.

Using a state-of-the-art mobile studio, the #JHFitTour will cross the United States visiting more than 30 cities over a four-month period, providing an integrated brand experience with a fitting suite complete with the latest line of luxury custom shirts and suiting for J.Hilburn clients and stylists to refuel, refresh and refit.

The J.Hilburn #JHFitTour will launch in New York City for a three-day period during New York Fashion Week: Men’s from July 12 through July 14. The Mobile Studio will be located just across the street from Skylight Clarkson Square at the UPS Customer Center (320 West Houston Street).

UPS has been a strategic partner with J.Hilburn since 2007, coordinating the brand’s global logistic needs, so it only made sense for UPS to help launch the #JHFitTour forming the perfectly tailored partnership. Guests attending fashion shows at Skylight are invited to stop by and enjoy bites, cocktails and get fitted for a custom J.Hilburn shirt using J.Hilburn’s brand new online fitting technology called T.A.P.E..

Making Fit Stops at premier locations in each city, new clients will be able to get measured for a custom wardrobe by a J.Hilburn Fit Master and touch and feel the new fall collection. New J.Hilburn stylists will also have the opportunity to meet with the Fit Crew in each city and learn about becoming a world-class J.Hilburn stylist.

The #JHFitTour will be stopping in cities such as: Dallas, Austin, San Antonio, Baton Rouge, Birmingham, Atlanta, Nashville, Omaha, Kansas City, St Louis, Tulsa, Oklahoma City, Chicago, Milwaukee, Minneapolis, Philadelphia, Washington, DC, Boston, New York City, Stamford, Hoboken, Los Angeles, Denver, Boulder, Colorado Springs, Orange County, Santa Barbara, San Francisco, Danville, Menlo Park, Seattle, and Bellevue.