JACK LINK’S CREATES WILD CARGO SHORTS DESIGNED FOR TRAIL SNACKING TO CELEBRATE NATIONAL PARK WEEK

by John Russel Jones

We’ll just file this story under the “too weird to ignore” fashion trend. Yes, we’ve been hearing that cargo pants and, therefore, cargo shorts, are trending for summer 2023. To celebrate National Park Week, snack food brand Jack Link’s has created limited-edition cargo shorts that are, in their own words, perfect for stashing meat snacks. The “Jargo” (jerkified cargo) Shorts feature an astounding 20 pockets, custom fit to hikers’ favorite meat snacks for the trails.

“Name a snack better suited to trail walks than jerky and beef sticks; I’ll wait,” said Tracy Fleischhacker Quigley, Senior Brand Director, Jack Link’s. “In all seriousness, we’re excited to celebrate the official kick-off to national park season with a pair of shorts that solves the conundrum of where to store an abundance of protein snacks while taking in the great outdoors.”

The ultra-limited run of Jargo Shorts will be available to purchase on the Jack Link’s website for $63 — nodding to the number of sites with “National Park” in the name — starting at noon CT on April 30th as National Park Week comes to a close. The shorts come equipped with a summer supply of Jack Link’s meat snacks and a National Parks annual pass.

To further honor these treasured lands, Jack Link’s is also making a $10,000 contribution to National Parks Conservation Association, whose mission is to protect and enhance America’s National Park System for present and future generations.

To learn more about Jack Link’s Jargo Shorts, visit jacklinks.com/jargoshorts.