JONATHAN BAILEY COLLABS ON NEW EYEWEAR FOR JURASSIC WORLD

Cubitts has partnered with the star of the upcoming Jurassic World Rebirth, Jonathan Bailey, to launch a new eyewear design, Loomis. Loomis is a limited-edition pair of sunglasses whose profits will support Bailey’s charitable foundation, The Shameless Fund.

50% of net profits from every pair sold will be donated directly to the Fund’s mission: to create a world where every LGBTQ+ person can live authentically, love freely, and thrive without shame.

Loomis takes its design cues from Cubitts’ signature Plimsoll frame, worn by Bailey in the film in his role as paleontologist Dr. Henry Loomis. Viewers can see Bailey prominently featured in his Plimsoll frames in Jurassic World Rebirth when it arrives in cinemas on July 2, 2025. The Loomis frame has been reimagined in precision-engineered stainless steel for a limited edition collaboration launch.

“I’ve worn Cubitts for nearly a decade — they’re a powerhouse brand with serious style, headed by a super cool team,” says Bailey. “It was a no-brainer for Dr. Henry Loomis to wear them. I’m thrilled that The Shameless Fund’s first collaboration of 2025 is with Cubitts. This is a pair of glasses that make everyone look sexy, feel sexy, and make the world seem sexier. Right now, we all could use a rose-tinted perspective. Go wild!”

The limited-edition Loomis frame will launch for pre-order exclusively on cubitts.com on Wednesday, July 2, 2025. It will arrive with a custom pink-lined glasses case and a cloth designed by Jonathan Bailey. The case and cloth will also be available to purchase separately.