Jordan Marsh Name May Be On Its Way Back
by MR Magazine Staff Mar 04, 2016
Twenty years after New England-based Jordan Marsh shuttered its doors, the department store chain’s name and its signature blueberry muffins are making a comeback. Strategic Marks, a California-based company that rebuilds well-known brands following closures, settled a six-year lawsuit with Macy’s last Monday, acquiring the rights to seven department store names. The company, which recently brought Hydrox cookies out of extinction, plans to make the brands available first in an online mall and then by rolling out department stores. Read more at Boston.com.