KITH ANNOUNCES OPENING OF MIAMI DESIGN DISTRICT STORE
Iconic New York-based retailer Kith has expanded its territory in Miami with the opening of Kith’s second location in the city, a Kith for Sadelle’s restaurant, and a standalone Kith Treats. This new store, located at 69 NE 41st Street in the Design District, is two stories and will carry Kith’s in-house and multi-brand ready-to-wear, accessories and footwear offerings for men, women, and kids.
The Kith Miami Design District store concept mirrors that of Kith’s signature retail designs, transposed against details that embody modern elements the Miami neighborhood is known for. With this retail expansion Kith continues to offer its customers a unique shopping experience reflective of the location’s environment.
The brand’s quintessential neutral color palette is juxtaposed alongside vibrant shades of green, incorporated through the interior landscape design as a small nod to Miami’s natural beauty. Santa Margherita Rosa Perlino, Perlato Royal and Carrara marble floors and structures are woven alongside wavy fluted plaster, birch wood, brass, and painted gypsum throughout both floors. The result is a sophisticated atmosphere that is light and expansive, as designed by Kith’s Founder and Creative Director Ronnie Fieg.
“Evolving and expanding our spaces with tact is as challenging as it is motivating. Each store must feel completely unique while retaining the red thread that runs through all of our flagships. Our new Miami Design District location feels like a true notch in our timeline. It marks our first standalone Kith Treats bar, as well as our first US Sadelle’s at Kith restaurant. After opening our first one in Paris with Jeff and Major Food Group a few years ago, I’m excited to bring our partnership to Miami,” says Ronnie Fieg, Founder and Creative Director, Kith.
Upon entering, a circular structure centers the space and separates menswear from women’s. A deep hallway of changing rooms with birch paneled walls and ceilings is located at the rear of the showroom. Floor to ceiling windows flood the staircase with natural light, providing strong visual contrast against the white floating steps that connect the main level to the second floor. Once upstairs, customers are met with ribbed fabric walls across the expansive circular shoe room, providing a moment of warmth against the otherwise minimal design.
Further into the second floor is Sadelle’s at Kith bringing Major Food Group’s renowned New York restaurant to the Design District. Whitewashed ash walls with picture frame molding are met by a checkerboard floor, fluted ming green counter and fluted Carrara marble header, creating a space that is both polished and inviting. Kith for Sadelle’s Miami will offer the restaurant’s signature menu items including its infamous brunch.
“Major Food Group and Kith’s partnership developed naturally out of mutual respect and our shared New York DNA,” says Jeff Zalaznick, Major Food Group Co-Founder. “Our first collaboration launched in Paris, and we couldn’t be more proud to bring our beloved Sadelle’s to our new home in the Miami Design District.”
Kith Treats First Freestanding Location
In addition, Kith introduces the brand’s first permanent standalone Kith Treats outpost, located directly across the street from the store, at 84 NE 41st Street. A circular bar of Rosa Portugalo marble centralizes the 1,000 square foot space against Carrara marble barstools and stainless-steel accents, highlighted by Kith Treats’ discernible parlor-style cereal canister wall. The location will serve new exclusive Signature Specials created by friends and family of Kith, and for guests seated at the counter, an extended menu of original Belgian waffle offerings with custom Kith branding. The space will also stock the brand’s global inline apparel capsules.
To celebrate the opening, Ronnie Fieg and ASICS reprise their long-standing partnership by introducing the GEL-LYTE III Remastered – Super Yellow, a return of the exact dimensions featured on the inaugural pair that Fieg introduced in 2007 when he began his partnership with the brand. The Ronnie Fieg for ASICS GEL-LYTE III Remastered – Super Yellow commemorating the opening of the flagship will launch later this year.