L.G.R has released an exclusive range of luxury handmade glasses to benefit conservation charity Space for Giants, as part of its continued commitment to a more sustainable future. The funds will help ensure the protection of natural landscapes across Africa, the key species which inhabit these areas, and support frontline teams who are working to end the illegal wildlife trade.
The Italian eyewear brand has curated an exclusive selection of four glasses in collaboration with Space for Giants. L.G.R’s support will contribute to protecting key ecosystems and landscapes so that they can continue to deliver clean air, water, food, and other natural resources that are essential to our planetary health.
For this collaboration with Space for Giants, emphasis has been placed on creating sustainable vegan fabric resulting in a durable case made from embossed apple leather. The glasses themselves are carefully handcrafted from cellulose acetate – used for its inherent durability and flexibility allowing the frames to adapt to the wearer’s face over time. Each frame is created by skilled artisans using traditional methods of production, in order to deliver an authentic and durable product.
“Africa to me means freedom and hope,” said Luca Gnecchi Ruscone, founder and CEO at L.G.R. “It is a place like no other that must be preserved for generations to come. However, I have also seen the dangers of poaching first hand and that is why I am very happy to be able to support Space for Giants efforts to end the illegal wildlife trade.”
“Space for Giants is delighted to be collaborating with L.G.R on this exclusive collection. It was important to us to work with brands that align with our values of conservation, coexistence and responsibility” added Dr. Max Graham, CEO of Space for Giants. “With L.G.R’s support, we will continue to work with our Government partners to sustainably manage these natural landscapes and protect these vital natural resources before they are lost forever”.
The glasses are available now at lgrworld.com and in L.G.R Flagship Stores of Milan, Rome, and Florence. L.G.R will donate 20 percent of every purchase to support Space for Giants’ campaign to save endangered animals.