by Stephen Garner

Maison Kitsuné has opened its first pop-up in Los Angeles. The Paris-based fashion brand and music label, led by co-founders and creative directors Gildas Loaec and Masaya Kuroki, is joining the community at Platform in Culver City, featuring seasonal collection drops, limited-edition collaborations, and community-driven events.

Designed by Kuroki and located in Platform’s central courtyard, the architectural concept is inspired by a contemporary art gallery and West Coast terrain. Inside the 600-square-feet space, a central golden cube serves as a metaphor of the sun setting over the Californian desert. Walls are painted a stark white, contrasting the industrial metallic brass panels, raw flooring, and ochre tones which refer back to the brand’s signature fox patch color palette.

The Los Angeles shop, which is open through July, will carry on Maison Kitsuné’s tradition of experiential programming held in-store for the brand’s avid fan base. Tapping into its musical roots, Kitsuné Musique will be bringing its Sunset Series, with drinks and DJ performances every second Thursday of the month, to Platform’s stunning rooftop restaurant, Margot, and taking over the curation of the development’s outdoor sounds.

Created in 2002 by Gildas Loaëc and Masaya Kuroki, Maison Kitsuné offers a unique inspirational Art de Vivre, blending a fashion brand (Maison Kitsuné), music label (Kitsuné Musique) and cafés, bars and restaurants (Café Kitsuné). Over the last eighteen years, the multi-faceted Paris-meets-Tokyo brand has consistently grown and increased its international influence organically, building a loyal fan base all over the world.

Since inception, Maison Kitsuné has grown its network of directly owned and operated stores to 24 locations across Paris, New York City, Tokyo, Kyoto, Osaka, Hong Kong, Honolulu, Seoul, Busan, and Shanghai.