by Stephen Garner

Marrakshi Life has introduced its first High Summer capsule collection handwoven in 100 percent cotton fibers.

Founder and designer Randall Bachner bolsters his approach to Moroccan weaving this season with a fresh palette of colors. A focus on hues that radiate against an ardent August tan, pale sage, rich golden rod, cool mint, precious aquamarine, succulent peach, vibrant kelly green, and soft sand. The High Summer collection is a mix of strong solids and bold banded stripes creating the graphic color blocking effect for which the brand is known.

This collection is a nod to American sportswear, including rugby shirt styles, as well as a slew of easy-to-wear tops that mix and match with high-waisted short shorts and cropped trousers. Back again is the brand’s homage to workwear, seen in jumpsuits and roomy bellow-pocketed shirts.

Pieces are crafted to keep wearers cool even in the hottest days of summer. New approaches to classic shapes include the brand’s Nero collar Henley shirts, along with the next evolution of the Tuareg tunic and cropped button Tuareg top that can likewise be worn as a lightweight shrug.

The campaign, photographed by Nicholas Minucciani, showcases garments on models local to Marrakech. Reams of fabric, weaved by the atelier, shade the models – interspersed with portraits that contrast the punches of color permeating the collection.

As with all Marrakshi Life collections, the High Summer collection is made to order at the Moroccan atelier and will be available to shoppers worldwide on starting this summer.