by Stephen Garner

Mavi has officially launched its line of reusable, non-medical grade, face masks this week.

The lifestyle denim brand’s new face masks are made with a double layer of pre-washed 100 percent cotton and feature comfortable elastic ear loops to secure the mask in place. Available prints include a camouflage and bandana print in varieties of blue, white, and red. All masks are unisex and one size.

The special edition, one-size fits most, masks are made with forceps and special stitching for a secure fit around the nose and are lightweight to allow for easy breathing and comfort.

Price points are $15 for a bundle of two, $20 for a bundle of three, and $30 for a bundle of five. For every bundle sold, Mavi will donate a bundle to Homes for the Homeless, a New York-based non-profit organization dedicated to supporting families experiencing homelessness.

“As a global brand, we have seen the effects of COVID-19 across the world, and with our U.S. headquarters in NYC, we have experienced the harsh impact the virus has had first hand,” said Cuneyt Yavuz, CEO of Mavi. “We are happy to be able to give back to our local NYC community through our partnership with Homes for the Homeless. Demand for cloth face masks continues to be at an all-time high, and we hope to help keep everyone safe with the addition of Mavi face masks.”