McDonald’s USA has teamed with 23XI (pronounced twenty-three eleven) Racing to produce a co-branded, ten-piece streetwear collection.
The merchandise, which will start selling this Friday on the 23XL Fan Shop powered by Fanatics.com, includes a custom bomber jacket, limited edition T-shirts, basketball shorts and tearaway snap up pants. All proceeds will benefit 23XI Racing’s Speed Institute, an educational and professional development program focused on DEI efforts in the motorsports industry.
T-shirts will be available in size small through 3XL for $29.99. Jackets, pants, hats, and hoodies will be available in size small through 2XL, with prices starting at $29.99. Slides ranging from small through XL will be available at $29.99.
“For years, racing culture has had a presence in streetwear culture. Growing up, I remember how cool it was to rock a racing jacket with all the different patches and designs, so I was more than happy to model this collection,” said 23XI driver Bubba Wallace in a statement. “My favorite piece is the bomber jacket—I love how authentic it looks and it has a unique McDonald’s feature that I know fry enthusiasts, like me, will be particularly excited about.”
This launch comes on the heels of McDonald’s announcing its partnership expansion with 23XI Racing this season through its presence with Wallace across more races as well as the addition of Kurt Busch.
23XI Racing was founded by NBA legend Michael Jordan and three-time Daytona 500 winner Denny Hamlin in 2020. With rising NASCAR star Wallace selected to drive the No. 23 Toyota Camry TRD, the team made its NASCAR Cup Series debut in the 2021 Daytona 500.