MCM DEBUTS LOUNGEWEAR, SLEEPWEAR, AND UNDERWEAR

Luxury lifestyle and accessories brand MCM has debuted its first lounge and sleepwear collection. Rooted in the brand’s travel heritage and interpreted for the modern nomad, the collection is designed with comfort in mind. It embraces the boldness and colorful energy that has defined MCM since its birth in 1976.

The Mulberry silk loungewear collection includes a reversible robe, pajama sets, drawstring and sleep shorts, boxers, and sleep masks. Featuring the brand’s signature Visetos print. The brand will also launch a new underwear collection this season.

To market the new line, MCM has tapped American actor and musician Quincy Brown together with a group of like-minded individuals, for its newest campaign. Taking a contemporary approach, photographer Ilya Lipkin blends the visual expression of joy, freedom, and pleasure during the shoot.