Melissa Lowenkron Named Men’s GMM at Bergdorf Goodman

by Harry Sheff

Bergdorf GoodmanBergdorf Goodman has named Melissa Lowenkron SVP, GMM of menswear, decorative home and its Little BG divisions. She starts on April 7 and reports to Bergdorf president Joshua Schulman.

“I am delighted to welcome Melissa Lowenkron to Bergdorf Goodman,” said Schulman in a statement. “Her mix of merchant expertise and leadership skills make her perfectly suited for the role and I am confident she will make an important contribution to our men’s, home and children’s businesses.”

Lowenkron comes to Bergdorf Goodman from its parent company, Neiman Marcus, where she has been VP, DMM of men’s sportswear since 2010. She’s been at Neiman Marcus since 1997 when she started as an assistant buyer in children’s.

Bergdorf Goodman named Bruce Pask as its new men’s fashion director last week.