Men Spend More Money And Time On Clothes Shopping Than Women

by MR Magazine Staff

American men spend $10 more than women on clothing and accessories each month, according to a new survey from the Boutique @ Ogilvy, a fashion public-relations firm. The company’s poll of 1,232 men aged 18 and up found that they spent an average of $85 per month, compared to the average woman’s $75. Accordingly, the report estimates that the menswear market will expand at almost twice the rate of womenswear, growing 8.3 percent to become a $110.3 billion market. The $85-$75 split was first reported last year by Budget Sense, which also found that men spend 20 percent more time shopping than women do each week: three hours, compared to women’s two and a half. They also frequent more stores than women each week and are twice as likely to go online shopping. Read more at Slate.