Moncler debuts new ‘voices’ campaign

by Stephen Garner

Moncler has launched a new campaign featuring an illustrious list of artists, curators, stylists, designers, directors, athletes, explorers, and cultural players that answer one question, “What does Moncler mean to you?”

Called “Moncler Voices,” the activation was initiated from the desk of Moncler chairman and CEO Remo Ruffini, who sent an invitation to some of the creative voices that inspire his company.  Based around the truth that speaking honestly and openly with others reminds us of what’s important in life, he invited them to reflect on the spirit of togetherness, creativity and exploration that Moncler stands for and create an image that is authentic to them.

The campaign kicked off this week on Instagram and lasts several weeks. It includes Palm Angels founder Francesco Ragazzi who draws on the impact of family ties from his childhood, editor and stylist Sabino Pantone who created a lift-off of love as balloons carry away a heart-covered jacket, and 6 Moncler 1017 Alyx 9SM designer Matthew Williams reveals an intimate self-capture in his own collection. 2 Moncler 1952 woman designer Veronica Leoni portrays the power of young women with a portrait of her niece in a jacket from her collection, while Mami Wata Surf’s Nick Dutton looked to the sea to gain a new perspective on empowerment.

Other Moncler Voices include Jonathan Anderson, Craig Green, Pierpaolo Piccioli, Simone Rocha, and many more.