MONFRÈRE STRENGTHENS SAKS RELATIONSHIP WITH NEW EXCLUSIVE COLLECTION
Monfrère has released an exclusive collection for Saks Fifth Avenue, as the denim brand strengthens its relationship with the luxury retailer. A longtime advocate of the brand, Saks has now launched a six-piece exclusive capsule collection online and in several of its doors.
“Saks has been a major supporter of the Monfrère and was one of the brand’s first retail partners,” co-founder Sean Rudes tells MR. “Our brand is actually one of its fastest-growing denim brands on their sales floor right now.”
“Saks has really supported us since the beginning and continues to drive our business,” adds co-founder Steven Dann. “We went from two doors to 15 doors over the course of our relationship. As a brand we are not as keen on expanding to new stores, we like to be as tight as possible. So, we rely on Saks as our number one retailer – they’ve really addressed our customer’s needs.”
The new Saks-exclusive Monfrère collection consists of different washes of the brand’s best-selling Greyson, Preston, and Walker styles. Rudes also mentioned that Monfrère will be debuting a brand-new velvet jogger style for the holidays at Saks as well.
As for further future endeavors, Rudes sums it up well. “We are looking forward to building our strong partnership with Saks, and will continue to develop exclusive items moving forward.”
