by Stephen Garner

Montblanc has tapped Marco Tomasetta as its new creative director, effective March 1st.

A graduate of Instituto Europeo di Design in Milan, Tomasetta has extensive experience in leather goods and accessories, having worked for numerous fashion brands including Prada, Chloé, and Louis Vuitton. Most recently, he served as creative design director of men’s and women’s leathergoods at Givenchy.

“We are thrilled to have Marco bring his creative leadership and vision to Montblanc to accelerate its evolution as the Maison of luxury business-lifestyle,” said Nicolas Baretzki, CEO of Montblanc. “Marco is an agile and dynamic innovator who is also committed to the value of fine craftsmanship and timeless design that have always been central to Montblanc’s identity. He understands the importance of overarching brand themes across all Montblanc categories, and I am looking forward to him working with our team to refine them in a compelling way. Even though our iconic emblem will remain at the heart of everything we do, we are committed to further breaking boundaries when designing products that appeal to both existing and new clients, mirroring their shifting lifestyles and needs.”

“I am excited to join Montblanc, a storied Maison known for its rich heritage and its uncompromising focus on substance through the design and functionality of its products,” added Tomasetta. “As a designer, writing and drawing are the starting points of any design process, which is why I was immediately drawn to Montblanc – fusing tradition with pioneering design. I am looking forward to collaborating with Nicolas and the team to chart a new creative vision for the brand that bridges icons like the Meisterstück with new design concepts across product categories that will appeal to this new Montblanc Luxury Business-Lifestyle mindset. Furthermore, there is something incredibly meaningful about being assigned the task of fulfilling the Maison’s goal of creating perfect companions that will grow with their owners and become part of their accomplishments.”