MR PORTER LAUNCHES ITS ANNUAL HOLIDAY GIFT SHOP

by Stephen Garner

Mr Porter has launched its holiday campaign, “Give A Little Luxury”.

Launching in line with its annual holiday gift shop, the new marketing campaign showcases the online menswear retailer’s endorsements for the best gifts this holiday season. Whether for the man who (thinks he) has everything, the type whose eyes are always on the horizon, or the guy whose greatest luxury is time at home, “Give A Little Luxury” presents the best tips, tricks, gifting hacks, and solutions.

Also, on November 5th, Mr Porter will debut its annual holiday issue of The Post, featuring cover star and musical maestro Dev Hynes. And in the countdown to the heightened holiday shopping season, from November 25th onward, Mr Porter will publish weekly dedicated holiday stories in its digital magazine The Journal.

Customers and clients in London will be able to shop a curated edit of holiday gifts at Mr Porter’s “By Appointment Only” space in the heart of the city’s Mayfair neighborhood. The private shopping, showroom, and studio space not only features seasonal highlights on offer from Mr Porter, but also high touch services including alterations, luxury shoe shining, and gifting personalization.

And, last but not least, Mr Porter has produced its annual printed gift guide in collaboration with Net-A-Porter, which will be mailed to existing customers around the globe.