Nike Is On Track To Make $50 Billion This Year. How Much Is That, Really?

In a 10-year span, Nike’s revenue more than doubled. On its own, that metric may not sound especially unique. However, the athletics brand was already making $20.1 billion annually in 2011. That means it grew revenues by more than $20 billion over those 10 years, and in fact, revenues surged an extra $4 billion or so on top of that, to $44.5 billion. “Nike’s position as an apparel company is unique. There are very few brands of its size,” Matt Powell, senior industry adviser for sports with the NPD Group, said via email. Read more at Retail Dive.