SCHMOOZING: NORDSTROM CELEBRATES OPENING OF NEW MEN’S STORE IN NYC

by Stephen Garner
Menswear industry insiders and icons packed the house on Tuesday, April 10 as Nordstrom celebrated the opening of its first stand-alone men’s store and its first-ever full-price store in New York City.

Guests enjoyed multiple performances on various levels of the store including live music by DJ Premier and The Badder Band on the lower level as well as underground-subway performers Jourdan & Tarron on level one. Guests were also able to experience in-store activations such as dressing room photo booths on the lower level and level two and a mirrored model coat check as they enter the store.

Notable attendees included Pete Nordstrom, Erik Nordstrom, Blake Nordstrom, Jamie Nordstrom, Mark Ruffalo, Victor Cruz, Ice-T & Coco, Gus Kenworthy, Tommy Hilfiger, Nick Wooster and so many more.

The new Nordstrom Men’s store opens with a slew of new services, brands, and tech that will undoubtedly serve as a future model for the retailer as it navigates today’s tough retail landscape. Read more about the services and experiences of the new store here.