by Stephen Garner

scarciscarciIt was just last year when former 90s boy band member Kevin Swan and a few partners came together to launch the Italian-made resort wear brand Scarci. This line, inspired by travel, yachting, and the arts, aims to elevate everyday vacationwear for the discerning consumer.

With great appreciation and deep passion for fine Italian clothing, our group of business partners came together to design and create a luxury fashion brand that is truly unique, comfortable and that we would enjoy wearing ourselves,” says Swan. “Through our travels, we would find ourselves in some of the most beautiful places in the world. Wherever we were, we would always notice that there wasn’t a luxury brand for men’s resort wear. So we aimed to build a brand specifically for the distinguished traveler who has a taste for excellence and an appreciation for quality Italian craftsmanship.”

While the line is known for its many different textured V-neck polos, Scarci also has a collection of linen and cotton woven shirts, traditional polos, and tees – in both a relaxed American fit and a tailored European fit.

“Our Seaside Collection button downs are some of our top-selling shirts,” adds Swan. Made in 100 percent Italian Sahara linen, designed with a jacquard textured pattern and trimmed with white Mother of Pearl buttons, this collection has a very soft and classic look that can be worn at the beach or on Wall Street.”

So what’s next for this budding men’s resort brand? In addition to our online e-commerce channels, we have arranged retail placement in several resorts, with our most recent location landing at The Four Seasons Maui,” says Swan. “We are looking to expand our retail partners to add additional luxury resort hotels and boutiques. Additionally, we will be launching a golf collection very soon, which we are very excited about.”