If last week’s reporting of the demise of traditional retail sounded familiar, you’ve been paying attention. In the past 20 years, few industries have transformed as frequently — and significantly — as retail. During the first wave of modern-day change, we saw Amazon transform from a bookstore to an everything store. A few other “etailers,” such as Seattle stalwart Blue Nile, pushed out traditional retailers ― from national chains to family-owned.
During the second wave — often called “bricks and clicks” — traditional retailers rushed to catch up by integrating physical stores with new online investments. Now, we’re in the thick of the third wave, as “pure-play” etailers that were born on the web are expanding into the physical world; even as many of their more traditional competitors are contracting. Read more at Geek Wire.