PENDLETON LAUNCHES HOLIDAY POP-UP AT WOLVERINE COMPANY STORE IN SOHO

by Stephen Garner

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Just in time for the holiday season and imminent cold weather, Pendleton has launched a shop-in-shop at the Wolverine Company Store in Manhattan’s SoHo neighborhood that will run until early 2016.

Located at 254 Elizabeth Street, the Wolverine Company Store showcases Wolverine’s rich heritage and current product collections, as well as a curated selection of goods that share our commitment to quality and craftsmanship. This season’s offerings from Pendleton include wool plaid shirting from $125 to $175, Chief Joseph and National Parks collection blankets from $250 and coats ranging from $199 to $399. Other holiday-appropriate gifts include mufflers, scarves, hats and candles all of which encompasses elements from the American brand’s heritage.

The store also has the Pendleton sweater better known as ‘The Big Lebowski’ sweater, which debuted in 1974 as part of their Westernwear line.